Introduction of Oreign Admin
It's an Specialized Alternative Real Estate Investments Company
• 5 min read
Introduction
The Oreign Admin Webapp is designed to provide a centralized, user-friendly platform for internal teams to manage various functionalities related to Oreign's operations. The goal is to streamline workflows, improve data accessibility, and facilitate communication across different departments, ultimately contributing to Oreign's growth and efficiency.
Problem Statement
Internal teams at Oreign faced challenges with manual processes, fragmented data access, and inefficient communication. These issues led to increased operational time, errors, and difficulty in decision-making. The need for a centralized platform to address these pain points was critical for enhancing overall productivity and operational efficiency.
Defining Goals:
The Process & Strategy
User Research & Methodology
Oreign is focused on iterative development and collaboration to quickly deliver a user-centric solution. The process emphasized flexibility, continuous feedback, and incremental improvements to meet the evolving needs of admin users.
"It's not just about features. It's about crafting experiences that connect on a deeper, emotional level."
Empathy Mapping
By putting yourself in the user's shoes, you ensure the digital product addresses their challenges, preferences, and aspirations, leading to a more user-centric and successful outcome.
UI Design
Key UI Screens
Tasks:
✨ A task management tool for tracking and assigning tasks.
Sales & CRM:
✨ User and profile management.
✨ Investment tracking and won opportunities.
Product:
✨ Product management. Tools for managing products, companies, and Investors.. etc...
Finance::
✨ Investor and investment management.
✨ Payouts, redemptions, transactions, and helpdesk support.
More added features:
✨ Approval Workflow: Create and Manage the Workflow for approving products, investments, payouts, payments, and marketing efforts.
✨ Configuration: System logs and settings.
✨ Management: Executive management.
✨ Predefined templates for generating standard reports.
Design Principles and Branding:
✨ Colors: Followed Oreign’s branding guidelines, using primary colors for key actions.
✨ Typography: Poppins font we have used for our Admin app. Which is our Brand font and very effective to read and understand the words.
Conclusion:
The Oreign - Admin Webapp case study demonstrates a thorough, user-centered design process. By incorporating user feedback, conducting usability testing, and adhering to branding guidelines, we created a platform that is intuitive, efficient, and aligned with both user and business goals.
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